Revenue Yield Management Author: Bobit Publishing Company You know the problems of revenue management. How do you rent the greatest percentage of your fleet? How do you get the best rate for each vehicle in your fleet? How do you avoid unnecessary revenue spill? Solid revenue management allows you to rent the lowest possible car in your fleet to your best customer at the highest possible rate. It takes a solid understanding of supply/demand theory, historical data, and tracking methods. Revenue Yield Management takes you through the basics of these methods and shows you how to increase your profits through your best buyers. Duration: 1 hour 
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